Would you leave a stable job, live in a school bus, and launch a business on your honeymoon?

  That’s exactly what Phil Risher did. In this in-person episode of The Root of All Success, Jason Duncan sits down with the founder of Phlash Consulting to uncover how he went from paying off $30K in student loans to building a 7-figure marketing agency serving home service businesses—all within a few years.

Phil breaks down how solving a single local business’s problem sparked an entire company, the lead management mistakes most owners make, and how systematizing marketing helped multiple clients scale and exit. If you're a service-based founder ready to grow fast (without burning out), this episode is packed with game-changing insights.

🔑 Takeaways from this episode:

• Why lead management is more important than lead generation
• How Phil scaled by “firing himself” from every role
• The Flash Customer Journey Framework: Visibility, Conversion, Retargeting
• How to set your business up for a high-value acquisition
• The two biggest marketing mistakes home service businesses make
• Why most business owners overspend without tracking ROI
• How he bootstrapped and scaled with no debt or outside funding
• Why a calm, debt-free life created the foundation for fast growth

👉 Want to grow your business without guesswork?  💡 Subscribe to The Root of All Success and connect with Phil at ⁠phlashconsulting.com⁠ 

Who is Phil Risher?

Phil Risher is the founder of Phlash Consulting, a digital marketing firm focused on helping home service businesses like HVAC, plumbing, and electrical companies grow their sales and maintain full schedules. After paying off $30,000 in student loans and saving $60,000 by age 25, Phil transitioned from working at Enterprise Rent-A-Car to entrepreneurship. He used his skills in SEO, email marketing, and social media to help a local duct cleaning company triple its profits, leading to the creation of Phlash Consulting.

Today, Phlash Consulting is a seven-figure business that has helped clients scale their revenue by millions and achieve successful exits at 5-10x multiples. Phil’s insights have been featured in Forbes, CNBC, Business Insider, and Yahoo Finance, and he has appeared on industry-leading podcasts like "Jobber’s Masters of Home Services" and "The Green Industry Podcast." His team now serves businesses across North America

and Canada, helping them grow through data-driven digital marketing strategies.

Phil Risher’s Website Link:  ⁠https://phlashconsulting.com/⁠ 

Phil Risher’s Social Media Link:

YouTube: ⁠https://www.youtube.com/@phlashconsulting/videos⁠ 

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